The General Pharmaceutical Council (GPhC) is the independent regulator for pharmacists, pharmacy technicians and pharmacy premises in Great Britain.
It is their job to protect, promote and maintain the health, safety and wellbeing of members of the public by upholding standards and public trust in pharmacy.
Sep 2014 - Jun 2015
Working with Her Majesties Home Officer to grow the GPhC’s brand awareness in the UK through the use of social media and transition GPhC onto a new website platform with improved UI and UX for 2016. To increase the number of pharmacists and pharmacies registered by the regulator. Design technology solutions to streamline the management and communications sent to pharmacists.
Increase the number of public engagement on key consultations and regulation changes.
Results over 10 months:
Increased public engagement on online consultations
Drafted the 2016 SEO strategy
Wrote and designed the 2015-17 Digital Strategy
Wrote the 2015-17 social media strategy